Organizing product taxonomy for B2B eCommerce

Organizing product taxonomy for B2B eCommerce

Product taxonomy has evolved over the years from being a way to search and find information on a website to establishing an innovative e-commerce experience and competitive advantage. Retailers have invested great resources to create ideal user experiences and present the appropriate content and products to the right users at the right time. Information users see is matched with their past purchase history, wants and needs, location and behavioral data.

Manufacturers and distributors must also provide a good customer experience, and offer products and services that match their customers’ needs. Whether it is B2C or B2B, the ability to easily answer customer questions is key to success. In the retail space, there is typically a large amount of products, but a limited number of questions that B2C buyers have about those products. Industrial products adds more complexity because each product can have thousands of uses or applications. Many B2B products exist in combination with systems, components, and engineering designs that can be used in combination with other products and solutions, which presents more questions and challenges for the buyer.    

While ERP only started picking up speed in 1995, its importance is growing. Selecting the right ERP for a business is a task that takes time, resources and a gut check for a company about what makes them unique.

An ideal ERP is one that was selected for the right reasons, designed with purpose and implemented on time and on budget, and then also allowed for quick benefits realization. That would be the first stages of an ideal ERP and then also one that could scale and adapt with an organization's changing needs.

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The impact of digital transformation on supply chain planning

The impact of digital transformation on supply chain planning

Manufacturers, distributors and retailers continue to shift to digital as a way to improve visibility and improve efficiencies. 2018 will be another year of transition as digital transformation becomes more important than ever in supply chain planning, fulfillment and procurement.

From widespread adoption of the cloud and greater use of artificial intelligence to the potential applications of blockchain, here are 4 supply chain trends and predictions.

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Neal Davis, managing director at Dais X, talks B2B ecommerce at B2B Online

Neal Davis, managing director at Dais X, talks B2B ecommerce at B2B Online

B2B Online is the interactive event for America’s leading manufacturers and distributors. On May 7th-9th in downtown Chicago, B2B Online will bring together 900+ eCommerce  and digital marketing executives to develop the tools they need to power innovative eCommerce experiences for their customers.

Neal Davis, managing director at Dais X, will lead an interactive discussion on "Selecting the Best B2B eCommerce Solution for Your Business". Neal and his team have a proven track record of helping B2B clients leverage technology to improve their value proposition, and develop a winning, overall eCommerce vision. They combine strong digital commerce strategies and significant technology implementation with proven execution experience. 

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The reinvention of manufacturing: From Henry Ford to tomorrow

The reinvention of manufacturing: From Henry Ford to tomorrow

A version of this article also appeared in the American City Business Journals

Factories have undergone a significant amount of change since the 1930s, and that change has accelerated in the last 10 years. Think of the advances in automation, robotics, sensors, the Internet of Things, analytics, big data, artificial intelligence, and design methodologies. How much more will manufacturing change in the next 10 years? Or the next 20?

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