The art of going direct-to-consumer

The art of going direct-to-consumer

E-commerce growth and digital channels, such as mobile and tablets, are driving change in the retail landscape. As the pressure to keep pace intensifies, a growing number of manufacturers are establishing digital direct-to-consumer (DTC) sales channels. 

Today’s consumers have never had more options for researching and purchasing products. Ever-increasing online sales and the emergence of new digital channels, such as mobile and social media, drive innovation in a constantly evolving retail landscape. 

Read More